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Shopping Search Engines, The Benefits and Explanations
The Shopping Search Engines are a new breed on the Internet market, they are a research tool for both consumers and retailers. Using a shopping search engine the consumer can search at once more than one merchants, products and look at the prices in...
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Use Search Engines For A Guaranteed Web Site Promotion

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For your web site to succeed, one guaranteed web site promotion you must use is search engines optimization. Web sites definitely need top rankings in major search engines such as Google, Yahoo!, AOL, and MSN. The higher the ranking, the more likely viewers will come and visit your web site. Your site should stay in one of the top positions in the search engines to draw the largest amount of customers.

Guaranteed web site promotion needs you to use keywords strongly within the text of your web site. Keywords help not only viewers find your site but the web crawlers the search engines also. They scan your siteís content and pick up on keywords. If you use the keyword or phrase several times within the body of an article, the web crawlers notice. The most your web site relates to the keyword to the search engine, the more likely it will rank high when that keyword is used in a search by a consumer.

Another guaranteed web site promotion is the use of Meta tags within your web site. Thatís the heading at the very top of the page white letters on a blue background. Inside the HTML code, you place a Meta tag that describes your web site in a few words. Using the keywords again is a must. These Meta tags are also read by the web crawlers to determine the content of your web site.

Search engine marketing programs can also provide a guaranteed web site promotion. Search engines such as Google and Overture sell advertising that allows your site to pop up at the front of keywords searches. You pay to have an ad come up with a hyperlink to your site. Most of these types of programs are on a per keyword click basis. You can limit the amount of money you spend on a daily or weekly basis. This type of promotion is especially good for web sites that havenít been online for a long time.

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Additional Reading

It's The Same Deal For Both Search Engines And Real Estate
It's all about location, location, location! In the past...back in the days when Google was IT when it came to natural search results...everyone was very focused (or shall we say obsessed?) on Google page rank. Now that Google is a...
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Why Fear? Now Change Your Filenames Without Disturbing Search Engines/visitors And Rank Well
By now, you know that to rank well in the Search Engines, you need to have the keyword in your URL's directory name and filename, if not in the domain name as well. So, if you want to target a keyword, say, 'Woolen Socks', the best way to...
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