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Feature Article:

You Are Advertising In Search Engines Aren't You?
Pay-Per-Click Advertising You are advertising in search engines aren't you? by April Ward We all know that search engines are a key component to generating traffic to your web site, but have you heard about pay-per-click advertising?...
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Search Engines- the World’s Yellow Pages

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Whatever your product is or your service offers, you
need to show it to the world in order to sell it.
We all need advertising and the more, the better.
But how to reach all those potential customers?

Conservative estimates indicate there are at least 70
Million(!!) Internet users online today and over
100.000 new websites being created each month.

Over 90% of all Internet users will use a Search
Engine to find the product or service they are looking
Once your website can be found in Search Engines, your
exposure is second to none.

And do you need to worry about getting into the top 10
with every Search Engine?
Not really; meta tag optimization is not costly and
can greatly improve your ranking.
As does linking and the use of well constructed
doorway pages.
Doorway pages are pages that have been developed to
rank highly for a specific keyword or phrase.
But the most important thing of all is: get listed!

Due to the amount of submissions that Search Engines
receive, it takes from 2 days to 3 months for your
site to show up,
depending on the Engine.
Paid Listings are an option for site owners who want
to build visibility quickly.
This form of search engine advertising means that you
can be guaranteed to appear in the top results for the
terms you are interested in, usually within days.

So you better start submitting today, it will be worth
it; by hand or done by a professional service for a small
fee; make sure YOUR web site is in the World’s Yellow

About the Author

Jan Hordijk, Marketing Consultant
AWSS Website Promotion and Submission


More Reading:

Internet in Russia and Ukraine Part 2 Major RuNet and UaNet Search Engines and Directories

Search Engine Tips Techniques

The Search engine optimization secret that everybody ignores

What is Search Engine Optimization or SEO

Search Engine Optimization Tips Part Two

The Myth of Guaranteed 1 Ranking in Search Engine Marketing

Search Engine Optimization and Other Scary Things

Increasing your search engine ranking

Seecrets on Website Promotion Search Engine Wars a Different Perspective

Search Engines The Life Blood of Internet Based Home Businesses


Additional Reading

Test Your Search Engine IQ
The year 2001 saw dramatic changes in the search engine world. Major players have either folded or stopped crawling the web, pay-per-click services like Goto/Overture have become much more prominent, and "theme-based indexing" has firmly taken...
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Keywords are for humans not search engines
It seems keywords are making the top of SEO list time and time again. The problem is that some optimizers do not understand the rightful purpose of keywords. Keywords should not be solely embedded for the purpose of reaching the top of search...
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